Linear business models encourage increased consumption and more waste while moving to a circular economy has tangible benefits for production costs, the environment and supply chain
Our economy is largely linear: we dig things out of the ground, turn them into products that last from minutes to a few years at most, and then stick them back into the ground as landfill. This wastes resources, money, and harms the environment through both extraction and disposal. We can minimise our use of resources, but we will still need raw materials to make the products we consume. So how do we avoid environmental impact, reduce our exposure to volatile and rising commodity prices, and capture the valuable materials which we currently pay to dispose of?
Our solution is a circular economy – one which captures materials so that today’s goods are remanufactured or reused to become tomorrow’s goods, rather than landfill. To make this work, we need to understand how circular business models can be developed in a way that keeps companies profitable, and how the policy landscape can better help to foster a circular, resource secure economy.
In this video, Ellen MacArthur takes us on a journey to investigates how insights from living systems might offer some of the answers to how we can re-design our future, in a world of increasing finite materials and energy.
Image Courtesy and Source: The Guardian
Read further about how JAPAN IS SUCCESSFUL WITH CIRCULAR ECONOMY
- Scotland joins Ellen MacArthur’s circular economy drive (businessgreen.com)
- CAN CIRCULAR ECONOMY BE A SOLUTION? MY POV
- Circular Economy (dstechnical.wordpress.com)
- Important facts about the Circular Economy (sdca.wordpress.com)
- Important facts about the Circular Economy (csuitementor.wordpress.com)
- Circular Economy (refinityblog.wordpress.com)
- The New Frontier of Recycling (furniturebank.wordpress.com)